Why is my ad spend blank?
There may be times when you look at reports from Facebook ads and the names you assigned to them are missing.
You may need to reconnect SegMetrics with Facebook.
Unfortunately, the authorization is never suppose to expire however we've noticed it only lasts for around 60 days give or take.
You should have received an email asking you to re-authorize the account. If you don't see the email in your main inbox, check your spam or other folders that may have filters set up.
You can re-authorize the account here:
https://app.segmetrics.io/a/integration/create/facebook
Even if the authorization expires, SegMetrics still tracks all the clicks and leads coming in from the ads, so you don't lose any data.
As soon as you re-authorize, all the data should come right back in.