MemberPress

SegMetrics integrates with MemberPress to help you analyze how your marketing activities impact your membership revenue. Understand which campaigns drive the highest lifetime value, track subscription performance, and optimize your membership site's marketing funnel from first touchpoint to renewal.

SegMetrics imports customer lifetime spend, purchase history, membership information, and subscription data directly from your MemberPress site. The integration automatically syncs membership levels, payment information, and member activity to provide comprehensive revenue attribution across your marketing channels.

Key benefits include:

• Complete member journey tracking from lead to subscriber
• Revenue attribution across all marketing touchpoints
• Membership level performance analysis
• Subscription retention and churn insights
• Lifetime value calculations for membership optimization

How to Connect MemberPress to SegMetrics

Step 1: Access Integrations

1. Click the gear icon in the top right corner of SegMetrics
2. Select "Integrations" from the menu

Step 2: Connect MemberPress

1. On the Integrations page, locate the CRM section
2. Find MemberPress and click "Connect"
3. Follow the activation window instructions to authenticate your MemberPress account

Step 3: Complete Setup

The connection process will automatically sync your MemberPress data with SegMetrics. All historical membership data, transactions, and member information is imported during initial setup.

Using SegMetrics Reports with MemberPress Data

Once connected, use these SegMetrics reports to analyze your MemberPress membership data:

Acquisition Report → Track new member acquisition metrics and lead generation performance for membership signups

Nurture Report → Analyze member engagement through membership level progression, tags, and email nurture sequences

Engagement Report → Monitor membership page performance, content access patterns, and member interaction rates

Orders Report → Review membership purchase revenue, upgrade/downgrade patterns, and conversion metrics

Subscriptions Report → Track subscription performance, renewal rates, churn analysis, and membership retention

Creating a Custom Report

1. Navigate to Contacts > New Report
2. Select desired filters based on dates, membership levels, member tags, and touchpoints
3. Save the report for ongoing analysis or add to a custom dashboard

Historical Data Sync

When you first connect MemberPress, all historical membership data syncs automatically including past member registrations, subscription history, and payment records. SegMetrics stores this data in its own database, enabling detailed historical reporting and trend analysis over time.

Pro Tip: Historical data allows you to analyze past membership growth patterns, identify successful acquisition campaigns, and understand seasonal membership trends for better planning.

Frequently Asked Questions

Q: What timezone is MemberPress data synced in?

A: Data syncs in UTC. SegMetrics displays reports based on the timezone set in your Account Settings.

Q: Do I need SegMetrics tracking links for MemberPress data?

A: No, you don't need tracking links to import MemberPress data. However, tracking links provide additional detail about specific campaign performance and UTM attribution for member acquisition.

Q: How often does MemberPress data sync with SegMetrics?

A: Data syncs automatically and continuously once connected. New member registrations, subscription changes, and payment activities appear in SegMetrics within a few hours.

Q: Can I track membership level upgrades and downgrades?

A: Yes, SegMetrics tracks all membership level changes including upgrades, downgrades, cancellations, and renewals to provide complete membership lifecycle reporting.

Q: What member information is imported from MemberPress?

A: SegMetrics imports member profiles, membership levels, subscription status, payment history, lifetime spend, access permissions, and any custom fields or member tags from your MemberPress site.